Pappardelle Studio is the creative practice where strategic thinking meets clear storytelling and thoughtful design. Blending structure with imagination, I help brands find their voice, define their presence, and connect meaningfully with the people they serve.

Pappardelle Studio

Pappardelle Studio

Creative strategy with clarity, character, and purpose

I’m Greta, brand strategist, creative thinker, and the brain of Pappardelle Studio. I work with brands, teams, and founders to help shape their identity, sharpen their message, and bring creative ideas to life with meaning and momentum.

A woman with tattoos on her arm holding a portable phone to her ear, looking at the camera, wearing a sleeveless top in front of a plain wall.

Services

From early-stage thinking to big-picture refinement, I help brands find clarity, consistency, and creative direction.

Whether you’re starting something new, navigating a shift, or simply ready to communicate with more purpose — I offer strategic and creative support that’s tailored, collaborative, and rooted in what makes you you.

  • Clarity starts here. I help you define who you are, what you stand for, and how to express it. From audience insight to tone of voice and strategic positioning, I shape brand foundations that are purposeful, distinctive, and built to grow.

  • I lead the creative process with a clear strategic vision. Working closely with designers, writers, and makers, I help shape the concept and ensure every outcome feels aligned, intentional, and on-brand. Whether it’s a full identity or a one-off campaign, I make sure the creative lands with clarity and impact.

  • A steady hand from start to finish. I bring structure, direction, and creative thinking to complex projects – bridging strategy, design, and delivery. From guiding your team to managing creative partners, I make sure good ideas don’t get lost along the way.

Black and white photo of a crowded beach with numerous beach chairs and umbrellas set up on sand.

Let’s work together

Whether you're building a brand from scratch, refreshing something that no longer fits, or just need a strategic partner to help you see the bigger picture — I’m here for it.